Privacy Policy

1. Scope

This policy applies to the public website and to inquiries submitted through it. It does not apply to professional services or to any client system we operate under a separate written agreement. Those engagements are governed by that agreement.

2. Information you provide

When you submit an inquiry, you may provide:

• Name
• Company or organization
• Email address
• The nature of your inquiry and any message you include
• The service plan, if any, you indicated

3. Information collected automatically

When you visit the site, we and our service providers may collect technical information such as your IP address, browser type, device type, referring URL, pages viewed, and the date and time of your visit.

We use Google Tag Manager and Google Analytics to understand how the site is used. If you accept advertising cookies, we also use Google Ads to measure campaign performance and attribute inquiries to advertisements. These tools may set cookies or use similar technologies, as described in our Cookie Policy.

4. How we use information

We use the information described above to:

• Respond to your inquiry and communicate with you
• Evaluate whether our services are an appropriate fit
• Operate, maintain, and improve the website
• Measure site usage and diagnose technical issues
• Measure advertising performance and attribute inquiries to campaigns, if you accept advertising cookies
• Comply with law and protect our rights

5. How we share information

We share information with service providers that assist us in operating the website, delivering email, analyzing usage, and measuring advertising. Those providers may process information only as needed to perform services for us. Google may receive technical identifiers (for example, cookie IDs, IP address, and pages viewed) for analytics and, if you accept advertising cookies, for ad measurement.

We do not sell your personal information. We do not share the contents of your inquiry with third parties for their own marketing. If you accept advertising cookies, sharing technical identifiers with Google for advertising measurement may be “sharing” under California law. You may opt out at any time through Do Not Sell or Share or Cookie settings.

We may disclose information if required by law, or if we believe disclosure is necessary to protect the rights, safety, or property of Five Four North, our clients, or others.

6. Cookies

We use cookies and similar technologies as described in our Cookie Policy. You may accept all optional cookies, allow analytics only, or reject optional cookies. California residents may also use Do Not Sell or Share to turn off advertising cookies.

7. Retention

We retain inquiry information for as long as needed to respond to you and to maintain ordinary business records. Usage data is retained according to our analytics provider’s settings and our operational needs.

8. Your choices

You may request access to, correction of, or deletion of personal information we hold about you by emailing hello@fivefournorth.com. You may withdraw cookie consent at any time using Cookie settings. We may need information sufficient to locate your request. We may decline a request where the law does not require us to fulfill it, or where doing so would affect another person’s information.

If you are a California resident, you may have additional rights to know, delete, and correct personal information, and to opt out of the sale or sharing of personal information. We do not sell personal information. To opt out of sharing for advertising measurement, use Do Not Sell or Share. We will not discriminate against you for exercising these rights.

9. Children

This website is intended for business use by adults. We do not knowingly collect personal information from children.

10. International transfers

Our service providers may process information in the United States and other countries. Those countries may not provide the same legal protections as your home jurisdiction. Where required, we rely on appropriate transfer mechanisms offered by those providers.

11. Changes

We may update this policy from time to time. The effective date at the top of this page will change when we do. Continued use of the website after an update constitutes acceptance of the revised policy.

12. Contact

Five Four North. Email: hello@fivefournorth.com.